Current Situation of China Automotive Filter Market in 1.

1. Market size and sales channels

At present, the scale of China's auto filter market has reached tens of billions of yuan, and it is expected to continue to expand in the future. With the modernization of automobiles, the auto parts market is becoming more and more systematic and specialized. At the same time, domestic car owners pay more attention to auto parts and car maintenance, which makes the sales channels of the car filter market more mature. In addition to the traditional automobile 4S shop, repair shop, accessories and other channels, e-commerce platform (such as Taobao, pinduoduo, Jingdong, etc.) has gradually become one of the main channels of automobile filter sales. With the development and application of image recognition, speech recognition and other technologies, future automobile sales and after-sales service will be more intelligent and automated, and the automobile filter market will also show a broader development space.

2. Market brand and product quality

There are about 1000 enterprises in China's automobile filter industry, among which the well-known brands are Leopard King, Phoenix, Wrigley, Haiye and so on. The competition between these brands is extremely fierce. At present, the market share of domestic brands has reached more than 85%. At the same time, more and more attention has been paid to the brand awareness, quality priority and effect evaluation of automobile filters.

3. Development momentum and market development prospects

In recent years, China's automotive filter market has shown a good momentum of development. In particular, in recent years, with the increase in car ownership, the development in the field of maintenance is particularly rapid, further promoting the development of the automotive filter market. At the same time, the continuous improvement of car owners' awareness of air quality and environmental protection, coupled with the strengthening of national environmental protection policies and emission standards, has also brought new opportunities for the rapid development of the automotive filter market.

2. the future development direction of China's automotive filter industry

1. Trends in market competition

China's automotive filter industry has developed into an industry with a complete industrial chain. In the future, it will continue to integrate and optimize the industry, and large enterprises will be more likely to occupy market share. In addition, the market competition of local brands, imported brands and related foreign-funded enterprises will be further intensified.

2. Trends in technology research and development

In the future, China's automotive filter industry will focus more on technology research and development, improve product quality and performance. With the change of market demand and the continuous improvement of environmental protection awareness, while meeting the new demand, enterprises will also strengthen the technological research and development of environmental protection, sustainable development and green production.

3. Trends in product characteristics

With the transformation of the automobile industry to the direction of intelligence, electrification and Internet, automobile filters will also face reshuffle and upgrade. In the future, the product characteristics of the automotive filter industry will gradually show: energy-saving, efficient, intelligent, broad-spectrum, renewable and other characteristics.

3. enterprise development strategy

1. Technological innovation

Enterprises should increase technological innovation, deepen investment in technological research and development, improve the level of science and technology and product quality, and produce better products in order to gain an advantage in market competition.

2. Brand building

Enterprises should strengthen brand building and brand maintenance, expand brand influence, establish a professional brand image and certification system, and enhance consumers' trust in the brand.

3, Marketing Innovation

Enterprises should vigorously promote filter products, strengthen sales efforts and marketing innovation, open up new sales channels, improve product market coverage and visibility, and expand sales share.

4. Industry chain integration

Enterprises should actively promote the integration of the industrial chain, establish a complete industrial chain system, and strengthen the collaborative cooperation with the upstream and downstream enterprises of the relevant industrial chain to form the synergistic development effect of the industrial chain.

To sum up, China's automotive filter industry has made considerable progress in terms of market scale and sales channels. In the future, strategic planning around technological innovation, brand building, marketing innovation and industrial chain integration will be better able to adapt to market changes and needs and achieve their own sustainable and healthy development.